Archive for October, 2009

Sustainability as Competitive Advantage

Interested in sustainability? Then call the MIT Sloan Management Review, fall 2009 issue, a page turner – it includes a special report on sustainability and competitive advantage. Even better, an expanded special report is available, online, for free, thanks to sponsorship from SAS.

This report draws from in-depth interviews with more than 50 sustainability thought leaders and corporate CEOs around the world, including General Electric, Unilever, Nike, Royal Dutch Shell, Interface and BP. Shaped by the findings from those interviews, 1500 corporate executives and managers were surveyed about their perspectives on the intersection of sustainability and business strategy. Choose summary PDF or full E-Zine report (with PDF available within report – choose “Download” from the toolbar.)

Pundits interviewed in the print issue include Amory Lovins, Henry Mintzberg, Peter Schwartz, and Interface CEO, Ray Anderson. Online, you can also hear from John R. Ehrenfeld, Peter Senge and others…