Innovative Video of DRIVE, by Dan Pink

DRIVEbyDanPinkWe had drafted our pithy review of the book: DRIVE: The surprising truth about what motivates us, when Ann discovered this very effective animation based on Dan Pink’s talk at the 250-year-old (but surprisingly hip!) Royal Society for the encouragement of Arts, Manufactures and Commerce (RSA).

This 11-minute video is highly-watchable for both content that challenges conventional wisdom about motivating knowledge workers, and an innovative combination of a graphic artist and time-lapse filming. Enjoy!

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Wednesday, September 8th, 2010 Article Archive, Book Reviews, Business Insights, Main Page

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